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ckmlb said:
I like to point out two things:

Why did Nintendo go the different route with the DS and Wii? The other reason is because they knew they couldn't compete in trying to make a more powerful machine again this generation and so they went the other approach. It's not just cause they were looking for new markets, it's because they didn't want to handle the huge costs of trying to compete with Sony and MS in power.

Second, if Sony went the Nintendo route it would be selling better, but I would probably be completely a 360 supporter lol

I don't think Nintendo would have a problem producing inexpensive and powerful hardware (they've done it two generations in a row) but I think they thought they couldn't win by doing that. The Gamecube's power for the price was unmatched for the entire generation but they couldn't attract any attention from gamers or developers mainly because they were trying to compete in the exact same way as both Sony or Microsoft.

The DS was Nintendo's attempt to break the mold and was so successful that the Wii became what it is today ...