Xbox Japan boss resigns amid dismal Xbox One sales

[Mr Puggsly]

Burek said:

But actually Japan is not just like any other country. It is a very specific country which requires large localization and translation efforts in order to even sell the product.

It probably sells a  little bit better than countries like Portugal, Sweden or Denmark, but not enough to justify such huge costs, when you can easily sell the game in those other countries in English, without need to dub it into their native language. Heck, you can even skimp on subtitles and put in a minimal effort to translate the box-art.

Comapring the amount of sales opposite to costs, Japan and then China are definitely the most expensive markets to get into, while the expense of launching into for example Latin America is considerably lower, even if the sales fail to match the dismal numbers of those two countries.

Well most games on X1 are multiplat so the translation work is done for other platforms as well.

For 1st party games, I assume they put minimal effort in translation kinda like some Japanese games in the west.

Japan is continuing to shift away from home consoles and that country is no longer treated as a priority. The money invested in that region is also getting smaller, by MS and Sony.