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Microsoft certainly has a unique strategy that could either work really well or backfire next year. (Temporary Price Reduction)

As of now, it seems that the XBO is going to be at the very least competive this Holiday in the U.S. This temporary price cut will increase sales in the short-term but can it stay competitive next year?

On one hand, the extra sales it gets now could benefit next years sales too. The "Friend" effect. At the same time, the temporary price cut now could hurt sales later. Many who plan to get an XBO "soon" will choose to get one now while it's cheaper.

I guess we have to wait & see if it can't catch up in the U.S