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Dunban67 said:
Soundwave said:
This is the actual Iwata quote I believe:

http://www.gamnesia.com/news/wii-u-no-longer-being-sold-at-a-loss#.VGkxWVfF95U

"With respect to the impact of Wii U hardware sales on profit and loss, in order to sell 3.60 million units, we have to produce some more hardware units on top of our current hardware inventory. However, since the loss arising due to the hardware production costs being higher than our trade price was taken into account in the previous fiscal year, you could assume that there will be almost no loss this fiscal year for the sales of the 3.60 million hardware units."

From the sounds of it they already have a ton of Wii Us sitting in inventory so they don't have to manufacture many more to supply the entire fiscal year. Which is kinda sad actually, lol.

That is correct - once they sell their 3.6 million target, they will begin selling Wii U s at full manufacture cost on their books again - in other words selling at a loss-    

Not necessarily, it depends on if Wii U manufacturing costs have gone down enough between May when he made that announcement and next March when he expects those 3.6 million to be sold. It's completely possible that Wii U is sold at a profit at $299.99 next fiscal year.



When the herd loses its way, the shepard must kill the bull that leads them astray.