I don't know what Sony is doing, but my thinking is they don't want to announce deals too far ahead of availability. GTA V is coming Nov 17th. If Sony announced a great deal on a GTA V bundle now, then PS4 sales would slow down until then.
Really, Microsoft has gone all out at the start of November. Three new bundles (more if you count ACU+Kinect), bundled games at $350, $100 trade-in offers. This is about as good as Microsoft will get, so maybe it isn't the smartest thing for PS4 to spend money competing head-to-head with that. Maybe waiting a bit will actually be better. Who knows?
I pulled the trigger and got one of these $250 Xbox Ones ($350 minus $100 trade-in). So far though I feel like I got what I paid for (it's worse than my PS4 in almost every way).
