vkaraujo said:
Point 3 not so much.
There is one thing called Growth–share matrix that show this clearly. Since the PS4 is still young it demands a lot more of marketing and administrative costs, that affect their income statement, therefore, the point in the lyfe cycle the product is does affect it profitability. |
In the case of point 2 Sony took risk with the Eyetoy (which is already out) as well. Sony will cotninue to add peripherals and when morpheus launches the investments. Sony is only offering the product to the audience that wants them. Its about philosophy...so in essence Sony is still taking more risk.