highest Ratio, yes
but still low Overall numbers
because many or most overestimate the digital sales.
what about the average guy. do they all know about driveclub PS+ and free Version?
the free Version ist not even out now. how should they know about it?
and People who not already own a PS4 cant know or buy that game either. so its hard to advertise it to new customers. u still just can use the normal phiscal realse and Version
i still do know People, who never ever had a look at the PS online store. they just buy theire yearly cod and fifa on disk.
the Price is a Point, but its still only 1/3 saving. tahts a good deal, but not a gangbuster deal everyone would kill for ;)
lets do some math:
30% digital attach rate
50% digital attach rate
70% digital attach rate
200k retail --> 285/400/666,5
300k retail --> 428,5/600/1000
400k retail --> 571,5/800/1333
500k retail --> 714/1000/1666,5
so it Need to sell 500k Units retail to reach 1.5m by 70% digital attachrate.
but it wont have a 70% digital attach rate
as i said earlier. we should just wait for the psn Bestseller lists for cotober and see if driveclub will #1 at least for eu
edit: look at mincecraft on x360. digital version releases 6month earlier. its a cheap 20 bucks "arcade" game, but the digital:physical sales ratio is just 55:45 (number out of my mind. need to check numbers. dont have time for that anymore)
imho driveclub will be in the 30-40% digital attachrate range. not more







