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What I thought was the most significant short line:

"The definition of a disruptive product is: a crummy product for non-consumers."

The widespread perception is that a disruptive product is one that makes use of new and improved technology (e.g. the Wii is disruptive because of the Wiimote). Malstrom does a really fine job of showing that this misses the point entirely.



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End of 2008 totals: Wii 42m, 360 24m, PS3 18.5m (made Jan. 4, 2008)