Vena said:
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I know, that's why it seems like it would be a bad investment to sink a lot of money into a game where you did not own the IP. It would be more than a bit atypical. Look at how Sony will fund a game proposal from a small developer but they always ask for the IP in return. Otherwise, there are a lot of murky areas, legally speaking.
It makes me think of the WWE's recent practice of forcing performers to change their names when they're signed, with the WWE owning the new brand. There have been so many back-and-forth law suits with regards to who has the rights to what that it seems like it will never end, with CM Punk and the Honky Tonk Man joining the parade.