Soundwave on 17 September 2014
In Japan yeah I wouldn't be surprised if a bulk of Animal Crossing's players are female, but it's more socially acceptable to carry a handheld gaming device there if you're not a kid.
The DS was making some good inroads with women, but smartphones completely wiped that out here in the West. You wouldn't see a grown woman caught dead with a 3DS these days. Once girls get their first smart device, it's pretty much over for Nintendo. The fact that they can social network/Facebook/Twitter/listen to their favorite music/text message/Instagram on phones on top of playing games on it just kills anything Nintendo might offer in response.
