Just like Call of duty
The difference is COD doesn't try to pretend it's the biggest thing since sliced bread every year... everyone knows exactly what they're getting when they pick up the annual COD installment, same as Madden and FIFA.
When you have a new IP that's being advertised as the next big thing, and the story makes the average COD campaign look like an Oscar worthy script while the multiplayer does nothing that every single shooter since COD4 hasn't already done, that's a recipe for some serious disappointment and backlash against the hype.
On 2/24/13, MB1025 said:
You know I was always wondering why no one ever used the dollar sign for $ony, but then I realized they have no money so it would be pointless.