price drops aren't always a good thing.
What MS needs to do is attach as much value as possible to the current SKU and price rather than all out drop the price. First off, being $50 less than the PS4 may not be enough to outsell the PS4. And if that somehow prompts sony to do a price drop of their own then all they would have succeeded in doing is accelerating the uptake of the PS4.
As it stands now, things will be getting pretty expensive for them to in regards of any kinda exclusive marketing or deals. But they need those deals to at least have a fighting chance. If the gap gets wider and faster, then it becomes almost impossible or unreasonable to keep making such deals. Forcing sonys hand into dropping their own price now would thus do more harm to them than any kinda good.
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