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DerNebel on 10 September 2014
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DirtyP2002 said:
DerNebel said:

Ok let me treat this as more than a rumor (which is all I think it is for now) for a second. I have 2 questions

1. Mojang made $129 million in profit last year, how in the world is that studio worth even close to $2 billion?

2. How greedy would taking this offer make Mojang? They have a still uber successful product, they are independent and they've already made more money than they could ever spend, what would they need those $2 billion for?


1) the current profits do not reflect the price of a company. Twitter never made a profit till Q3 2014 and is worth 32 billion USD.
It is about the potential the company has. Minecraft for example is a successful app and videogame, but that is it. With the help of Microsoft they can do much more than that. Create toys, make it a franchise, make it a Xbox mascot etc.

2) Why is it greedy at all? They can continue to do what they love and have the opportunity to do this on a much bigger scale, because of Microsofts power / money / network. They will probably continue to do Minecraft on Android and iOS anyway. The only plattform that won't see future releases is Playstation.

Their next project, whatever it may be, will see all the support they could have hoped for as well and will most likely be on Windows, Xbox One, Windows Phone and probably iOS and Android. So, if you cand just keep on doing what you love and release it on pretty much every plattform you like (except Playstation and Nintendo) and you get a shitload of money, you would be stupid not to do this.

1) They are already doing those things there's tons of merchandise, there're Minecraft Legos, a Movie coming, I don't see what becoming an Xbox mascot would help Minecraft or Mojang that's essentially only beneficial to MS. And if they wanted it to make a franchise they could.

2) Because at one point they might not love to do Minecraft anymore and at that point it's good to not have a company like MS behind you. If MS wants them then they want them for Minecraft and that's what they'll have em make, just like they had Bungie make Halo or created 343i to then take over Halo, or how they pushed Gears on Black Tusk after they had already started a new IP. Maybe that's just me, but I'll take rich + successful + independent over even richer + possibly more successful - independent any day.