Microsoft Mocks Sony With "Destiny Fragrance"

[binary solo]

starcraft said:

wary-wallaroo said:
Haha, wow. Stop trying to make this happen MS, it's not going to happen.

You realize it is happening right? The game is multiplatform.

@ others in this thread.

Microsoft has made a joke. Maybe you find it funny, maybe you don't. Irrespective it is indicative of a sense of humour, talent for marketing, and the ongoing attempt by all players to promote their wares.

Unless someone wants to present information on contracts between Activision and Microsoft or Sony and Microsoft that indicates this is in some way a violation, lets stop being 'salty' that Microsoft has found an innovative way around Sony's paid arrangement with Activision. I am sure that Microsoft consulted its team of very expensive lawyers in formulating this campaign.

You're displaying an uncharacteristic ignorance. Destiny is a trademarked (or copyrighted) name for the FPS game that is Destiny. That means the only people who can use Destiny to promote the Destiny game are those to whom Acti gives permission. MS was not given permission, hence MS infringed on Acti/Bungie's trademark/copyright. You don't need to see an exclusive advertising contract to know this, you simply need to know what a dev/publisher typically copyrights and trademarks about the games they publish/make. Pretty basic stuff really. So MS didn't find an innovative way around the advertising arrangment because they actually broke the law in what they did. You should stop trying to claim they did, because that's perpetuation false information and as a mod you should not be doing that, especially by, at the same time, claiming people are being salty about something that MS actually did wrong. Mods have warned people in other threads about calling people salty, so I think it's pretty off for a mod to be using the term even if it's addressed to a general "@ others" rather than a specific person.