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Here is why

https://www.youtube.com/watch?v=Cxhs-GLE29Q

Some examples

New Super Mario Bros. U WiiU 2012 Action Nintendo 1.93 0.79 1.20 0.23 4.16
Super Mario 3D World WiiU 2013 Platform Nintendo 0.99 0.50 0.58 0.13 2.21

 

New Super Mario Bros. Wii Wii 2009 Platform Nintendo 13.98 6.65 4.69 2.17 27.49
Super Mario Galaxy Wii 2007 Platform Nintendo 5.94 3.24 1.20 0.72 11.09
Super Mario Galaxy 2 Wii 2010 Platform Nintendo 3.47 2.19 0.98 0.60 7.24

Not even the combined sales of Galaxy 1&2 could outsell NSMBW

New Super Mario Bros. DS 2006 Platform Nintendo 11.15 8.99 6.49 2.86 29.49
Super Mario 64 DS 2004 Platform Nintendo 4.96 3.00 1.25 0.96 10.17