Soundwave on 16 August 2014
As crazy as it is, this is the type of marketing Nintendo could use. The whole "serious 30 second ad with game footage" stuff isn't going to work for them because the PS4/X1 have the graphic hardcore.
They need ads like this that protray a fun/crazy/hip vibe and can go viral.
Call it Gangam Style marketing, and it could work similar to Sega's marketing that caught Nintendo off guard in the 90s.
I'd protray PS4/X1 owners as anti-social nerds and Nintendo as the "just have fun" brand (all's fair in war).
