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Let's assume a market of 100 people, because the math is easy. Maybe 25 people will only own the Xbox One. Maybe 25 people will only own the PS4. It's also very possible that 50 of those people own both consoles. "So it's not that they're cutting off half their market; they may only be cutting off 25 percent," Zatkin said.

There are no words..



The One and Only

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