This is called covering your butt because Microsoft Xbox One is tanking badly. It really just shows that all the prior excuses about how you can't provide this or that are lame.
Call of Duty is supposed to be a franchise but it can't be a franchise on just one platform and it is increasingly clear that Xbox One is in and will remain in third place. The choice is to cultivate a range of choices or go down swinging when all your eggs are in one basket and so are the eggs of everyone else which means you are fighting with them for the same dollars.
So now that Nintendo is and will remain number 2 Activision realizes that if the console market consolidates around largely one platform, then everyone will have to slug it out there and it is bad for everyone. Think Call of Duty vs Battlefield or something similar was bad before. Just wait until PS4 is the only platform to win or lose on and it will be much worse for the losers.
Xbox One is losing now not just because of a single trait but because there are two solutions targeting one market and that one market is making it's choice. Nintendo targets differently and can survive completely different dynamics. Well there is largely one market for FPS that release on an annual cycle. In the past the clear winner has been COD. However if another contender coming and they can focus on only one platform, they might be able to beat COD and Activision at their own game. So the choice becomes make them spread their resources out. Make it a multi-front war, make it harder to specialize.
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