People should just read/listen to "Console Wars" and they'll get an idea of how Nintendo works and especially their philosophy on marketing (The constant in-fighting between the marketing department and the CEO at Nintendo was a pretty interesting read f.ex).
In this case i can tell you that Nintendo no longer believe in the Wii series anymore, so naturally won't allocate resources to these games in their marketing budget (which is pretty small this year). You can also be damn sure Wii Sports Club is the last game in the Wii series.
Amiibo/SSB/MK8 is where they'll spend marketing $ this year. Marketing from Nintendo's pov is all about picking your battles, and i'm pretty sure they've made their choice.








