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QuintonMcLeod said:

Wiiu is doing good only untill you factor in things like its already established library being the cheapest console and it being its second year. Even after the Kart bump its sales are poor considering.  

Issue with the female centric strategy is was the wiiu was designed as that ?.  they may bring the games but will the target audience see the U as something for them is another story.


1) Yes, considering... But that's a very one-sided way to view the Wii U. You must also consider the fact that:
a) The video game market is shrinking. With the imergence of Smart Phones and Tablets into today's market, most of the casuals have jumped ship. You also have to factor in the exclusive nature of the market. Most 3rd parties are only aiming for men between the ages of 25 and 40. They aren't trying to attract the younger crowd or even women. Because of that, fewer and fewer people are interested.
b) Software sales are down - especially for the PS4. Even though the PS4 is selling a lot of hardware, it's hardly selling much software. This is very frightening, because it means consumers aren't buying PS4s to play games on it. So, what exactly are they buying it for? This is hard to pinpoint exactly.
c) The Xbone is doing much worse right out of the gate. Even with that said, the 3DS's sales have already peaked. This is a sign that video games are becoming less and less important. 

If you consider all of the above, then you can see why the Wii U isn't doing as well as the GC was during the same period when the video game market had been experiencing growth.

2) Nintendo is a family company. They aim for everyone (including females). Would you have thought the original DS was designed to attract females? Of course not, but yet it did. Even the Gameboy SP attracted more females than any other console during its time. Do you think Nintendo somehow designed the system to attract females? Of course not. It was the games that attracted females. The same applies to the Wii U. The system isn't what would attract females, but rather, the games.

1 More peopel gaming on more platforms is not market shrinking, Xbox and PS set all time records.  People just use the myth of marlet shrinking as a way to excuse wiiu sales failure.  

Sure they are down if you exclude digital lol.  Lets see how software sales when there some actual software to sale, or did you ecpect killzone and Titanfall to sael liek Uncharted and Halo ?

Xbox failure is easily explained, has nothing to do with any notion of people caring less about videogames.  PS4 is ahead of the PS2 in NA, likely far ahead in Europe due to gaming growth there.  Marlet is not shrinking, Nintedo just failed this gen and MS decided to shoot it self in the foot with a shootgun.

2 maybe, but focusing on females will not save wiiu sales.