Adinnieken on 16 July 2014
| Normchacho said: Yikes... That's an awfully negative statement... |
Actually, taken in context, no it isn't.
If you read the article, the context is given.
Microsoft's core business is business productivity. The "digital life" segment of the business is outside of that core business.
The core business for BMW is 4-wheel based transportation, cars and SUVs. However, BMW has a segment of their business that produces motorcycles. They're good at building motorcycles, but they're better at building cars.
Microsoft needs Xbox if it wants to succeed in the digital life segment, but Microsoft may have to reduce redunant jobs. Especially with the aquisition of Nokia's mobile phone business. I'm not sure how that's negative.
