MrGuybrush295 on 05 July 2014
Like the others said, it's probably to test the prices and to see if anyone is willing to pay for that price. For example, If you haven't notice, the the 4 hours option is gone. Sony must have notice the negative feedback, so they are slowly trying to figure out what prices would consumers be more comfortable with.
I think I wouldn't mind a 3-Day option for $3-$7 (depending on how old or new the game is) it would be great for a weekend rental.
