In Sony's defense...
EU releases are very difficult. Many don't understand that even if a game sells more in that territory than in US.....most of the time they make LESS money. Its because of the bazillion different languages it has to be translated into as well as varied and plentiful tariff laws for each country. US is far simpler and by default cheaper. Offering Digital only allows them to actually release the game in the territory without fear of not making their money back. Sure there will be less buys as most still only buy retail, but the higher margin of profit from each sold and the fact that MOST of any game's price is shipping and handling anyway kinda makes up for that.
Greatness Awaits
PSN:Forevercloud (looking for Soul Sacrifice Partners!!!)