Marketing is the main reason this movie failed (or at least failed so far). Had it not been for Godzilla, I would have had no idea this movie even existed. There's been no hype about it or anything. Also, I think some people who watched the previews couldn't get past the fact that they felt like they were watching Groundhog Day set in the future. I think Tom Cruise is a smaller factor. People are still willing to see movies with him in it but a lot of people can't stand him anymore. I honestly think had they just marketed the movie by telling everyone you get to see Tom Cruise die over and over again, a lot of people probably would have wanted to see it.
So that's the lesson here. Don't always blame the audience. More often than not, it's the fault of the people marketing the film.
Check out my art blog: http://jon-erich-art.blogspot.com
