Mr_No on 05 June 2014
| pokoko said: This is pretty simple, really. It's a calculated move to make people believe Xbox is on the side of gamers and that they care about games above business and corporate politics. It falls right in line with their current PR direction. Honestly, not a bad move right before E3. Their entire strategy is going to center around humanizing the Xbox division and presenting it as gamer-friendly. Spencer's mug will be plastered all over the internet as the face of Xbox. He'll be their John Cena. |
Good way of seeing things. I chuckled at the Cena part because it's exactly similar to the WWE: a company that was tarnished by a bad reputation resorts to a friendly face to bring up the name again. Except, I don't like Cena, but Spencer is okay-ish for me; not a bad fellow.
On topic: But... why Zelda? They have their plethora of their own exclusives.
