BenVTrigger said:
They don't need to estimate how many units they've shipped they know exactly. They are using NPD figures for other new IP's sales, and their own internal estimates (which they get from retailers like us who order more shipments based on our sales) to figure out it was the best selling new IP. |
I know they don't need to estimate that because shipments are directly trackable and typically only available to the publisher unless given out during financials. For the rest of it, that's exactly what I said.