| Words Of Wisdom said: The problem is that money is not the only goal in business. There is a very good reason why businesses divide their objectives between financial and strategic. One objective represents money/value and the other represents everything else. Nintendo may have made a steady profit during the past two generations but they lost out on brand-name recognition and market-penetration. There are now two full generations in today's market who see the Sony and Playstation names as synonymous with gaming because for the past two generations, they have been. Consequently, there are a lot of people who write Nintendo off without a thought. You need only read some of the Sony Discussion forums to see those people. They grew up with Sony, not Nintendo, and as they grow older and buy more games, should they stay loyal to the Sony/Playstation brand, that will hurt Nintendo greatly in the long run. So yes, Nintendo was in the dump for a couple generations. |
This is utter nonsense.
The last two generations, Nintendo sold tons of GameBoy and GameBoy Advance. So NO, they didn't lose a lot of brand-name recognition, only market penetration.
Anyway, for Nintendo, financial goes hand in hand with strategic, as it seems you didn't notice.
The very core of the company is based on this simple principle. If they don't make fun games that people want, on a console they designed, they die.
Your loyal Sony/Playstation lovers are just fanboys. Fortunately for Nintendo (and Sony at the time), they're a minority. You need only look at my brother, he sold his PS2 without a thought and bought a Wii, despite growing up with Playstation, on which his sole interest was playing PES or FIFA, football games.
Nintendo specifically distanced his new consoles from its previous brands, at least in commercials. No more Nintendo Home Console or GameBoy, that's Wii and Nintendo DS now. Sometimes it's just DS.
So no, Nintendo wasn't in the dump at all the two past generations, as they made tons of money and it didn"t affect the outcome of this current gen.
The only ones for whom you could say they were in the dump are developers.
