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OttoniBastos said:
Nem said:
Wow... i have to completely disagree when he states that words speak louder than actions. Theres quite some spinning there.
But, then again its wrong when he considers advertisement to be actions, because they are communication actions aka words aswell. Also considering words as word of mouth is conceptually wrong.

So yeah... that last point is logically and conceptually a mess, though it is true what he is trying to say. The more people point the PS4 as the definitive winner, the less people will be inclined to get the X1. But, thats just a natural result of the situation. The path back up is always steeper and must be pave with actions. Those are the only ones that overthrow words.

I agree with him about the power of word of mouth! Remember the Hype train Neogaf created on february last year? They created a lot of hype and good word of mouth with their GIFs and JPEGs on internet. And then we had E3 and more gifs came up and spreads to 9gag and others mainstream meme sites.

People that didn't see E3 or Xbox one reveal already "knew" that PS4 "was better" than Xone.

They already "knew" that MS was "evil".

There is photos on neogaf of stores like walmart with hand-drawing posters saying: "Did you know Xbox one can play used games?"

The Hype train or Sony domination's word of mouth was so big that reached the casual and mainstream people.


Yes, i didnt say one action is enough to overthrow words. Thats why its a steep curve. And the action  do need the support of words aswell. But, without actions no words are enough. 

In the case at hand, loss of trust, its especially true. Even because theres no garantee that MS ends up blocking used games later. They cant recover trust with words alone after having taken the action of placing it on the system unveil and e3. They need a generation of proof for their words to have value.