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pokoko said:

That kind of annoys me.  It's not just a lie, it's a totally obvious lie.  Keeping games off the platform is NOT in the best interest of your consumers.  This is about money, pure and simple.

More specifically, it's about bullying smaller developers with limited resources into prioritizing Xbox. Which I'm sure worked when XBLA was the place to be and PSN was a sad sack copycat, but not so much anymore.