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They need to revive and reinvent old IPS... Kid Icarus is a great example of this. They can make almost any game they want, in almost any genre, and bring it back with an old name to appeal to the nostalgia crowd and the new IP crowd.

A new Mach Rider, for example, can be anything from a Twisted Metal type vehicular combat game to a Fall Out style post apocalyptic RPG/shooter.