You underestimate Microsoft's HUGE financial might. They can probably throw the entire development cost of the PS4 into just advertising the One. I actually have a feeling that it might just overtake the PS4 in the USA and UK. Of course, I also believe that Sony will dominate this generation, as Microsoft doesn't make that much of a profit over their Xbox division anyway.
You're Gonna Carry That Weight.
Xbox One - PS4 - Wii U - PC







