crissindahouse on 10 March 2014
Sony did that also on PS3? At least in Germany there was always more PS3 as 360 advertisement even for multiplat games. Fifa (except for last year) , Diablo 3, Assassin's Creed, Skylanders just to name a few.
It's good since you automatically advertise also for your console and not only the game and if you want to advertise for your console you can do that instead of showing a boring ad which shows some people talking about the console itself.
Not to forget that you increase your relationship with the publisher/developer. I mean, who do you like to work more with, someone who increases your sales and even pays you for that which is like a double effect or someone where your sales are lower and who doesn't pay you?
