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I think PS2 success is due to SONY's targeting of the casual market. When you see new PS2 games released or advertisments for them -- 99% of them are aimed at casuals. Combine that with an excellent libary, low price and good brand / product recongition and its no surprise PS2 is selling so well ...

Ofcourse you also need to remember the PS2 is a monster in the console world - 8 years old (well turning 8 this year)and its able to compete with 360 and PS3 and its held its own aganist the Wii which is just incredible. Its the DS of the console world ...