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Mr Puggsly said:

1st party software sold according to VGChartz...

N64 - ~130 million
Gamecube - ~80 mlllion
Wii - ~395 million (I'd guess around 100 million was massively bundled software)
Xbox 360 - 161 million
PS3 - ~135 million

Nintendo is a beast at selling 1st party software. Even N64 and Gamecube did pretty damn well in spite of a small userbase.

The sad truth is many Xbox and Playstation owners clearly don't buy a 1st party game.

Nothing sad about it. The industry is made up of third parties for the most part.

The diversity of games from different developers on Playstation and Xbox consoles is not going to be matched on a Nintendo console anytime soon and it's getting worse, so you'll always see higher than usual first party sales on Nintendo consoles.