WW HW/SW Up 25th January 2014 (US Has A New King)

[GribbleGrunger]

kitler53 said:

GribbleGrunger said:

If the PS4 numbers aren't over 200,000 next week It can only be down to two possibilities: Sony are stockpiling for Japan OR they can't produce the rumoured 1.2 million (some think 1.4 million) a month. People have been tracking the sales on Amazon and it's selling out constantly and are no reports of stock being freely available at retailers for more than a day, so I can only assume it's still selling out regularly. These numbers just seem wrong to me.

C) stock piling for next holiday.

 

...as high as demand is right now it will be far higher next holiday.  they need to have several million stockpiled and reserves will be spread out thoughout the whole year.

I had considered including that but I find that a dangerous strategy. There would be little point in stifling sales in order to sell more later. Momentum is more important going into the holidays IMO. Do you leave people 'wanting' now or later is the question. If they starve people for too long it could result in some people buying one of the other consoles. Hit them with a huge advertising campaign in the holidays and I think people will have more patience then, plus more friends and friends of friends will already have PS4s, making it more compelling to wait to join them.

Something isn't right here and I think it's a combination of VGC being slightly undertracked this month and Sony stockpiling for huge sales in Japan.