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DélioPT on 03 February 2014
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padib said:
DélioPT said:

I don`t know if the best idea is to make them compete. That competition, from a consumer`s point of view might bring some divisiom

The best way might be: "here, start with this and when you want something, this is what we have for you!
Not a competition, but an upgrade or challenge that people could take on.

I guess the division would be the key result Nintendo would want to achieve with this idea because this division basically allows them to duplicate themselves. They now have the power of two, and can have two personas at once, and do whatever they want with each, without affecting each persona individually. With this, Nintendo keeps its family friendly image because it is separated from its new focus on the darker content. And it allows its darker content to not get tainted by their family-friendly image.

It's a bit of a yin and yang approach to Nintendo, allowing them to free themselves from the hate they get from the darker audience for being too family-friendly, all the while allowing them to keep a hold on their most lucrative business, the family-friendly business.

It's not just a marketing idea to increase sales, it's really a question of conquest and a means to get there if desired.

A core gamer knows Nintendo`s plans and titles. So wouldn`t that idea be less efective on them?

On a more casual gamer/non gamer wouldn`t it be best to show that there`s more to Mario, Dk, Wii Sports? Something that they can ALSO try, instead of outting a barrier between the two angles? A lot of casuals also try shooters, for example. But they could also be attracted to Mario, Wii titles.

I think one way could create something extra for Nintendo consumers, while the other kinda divides them.
At least that`s my take.