naruball on 02 February 2014
| Thoridias said: Promoting your brand for long-term positive perception is more important than promoting current products by far. |
Though I get what you're saying, I think in that sense you can justify any ad, no matter how bad it is. I personally thought it wasn't a good investment. It simply wasn't a good enough ad. Apple, on the other hand, has some amazing ads for their brand (though I stll refuse to buy anything apple related).
