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-CraZed- on 31 January 2014
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padib said:
-CraZed- said:

I'm not reaching at all. Nintendo might be looking for its Blue Ocean but it isn't on an island. They are competing for yours, mine and everyone elses disposable spending cash. It's an irrefutable fact.

I know all about their Blue Ocean strategy and that is why they are moving on to health monitoring or whatever they recently discussed at their corporate meeting but I think you misunderstand the Blue Ocean concept as a whole.

Blue Ocean Strategy suggests that an organization should create new demand in an uncontested market space, or a "Blue Ocean", rather than compete head-to-head with other suppliers in an existing industry.

Sony and MS are both suppliers in an exsisting industry.

If Nintendo is deciding to move on and drop the console biz then you might have a point but right now they are just wading in murky waters.

I understand your point about competing for disposable income, and that is true.

However, let me show you what I mean by they are not competing.

For example, if Nintendo makes you an offering with good games and a good price (think of your 5 favorite Nintendo franchises and a 200$ pricetag), would you restrain from buying it even if you are prospecting a PS4 and your favorite games on that platform? My guess is you would buy both.

Now, turn to the U. Are you not buying it? Why?

My guess is that it is just not catering to your tastes effectively enough. Am I right?

It doesn't discredit your point which is true, they compete at a basic level (they all are manufacturers). When I said they don't compete, it was an exaggeration to stress a point and I meant they are simply not head to head like Sony is with MS. That competition is non-existent.

To further demonstrate my idea, if GTAVI is announced to come out exclusively on the PS4, how do you think that will affect the sales projections of the X1? Now how will it affect tthe projections of the WiiU?

See what I mean?

Now if Nintendo fought for GTAVI exclusivity (which would obviously never happen, but the example stands), then you would know that Nintendo was seriously competing against Sony and MS.

Your last point is interesting here. If you are saying Nintendo just doesn't compete as in they are noncompetitive in nature you have a point there. But, make no mistake they are in competition whether they choose to be or not and it very well may be that due to their lack of wanting to actually compete within the space they occupy with Sony and MS is why they are in such a dire place with the Wii U.

The Blue Ocean strategy does not include burying your head in the sandy beach while other companies begin fishing your waters from what I have read. Nintendo needs to either change it current strategies (go third party or put out a more coherent console product) or pull up anchors and sail on to that other Blue Ocean outside the console market.