nomad on 12 January 2014
They didn't change the 9 million forecast because they didn't want to show weakness going into the holidays. Sure, there were a lot of people/analyst who didn't think Nintendo could meet it, I'm sure Ninty came out with similar conclusions, Nintendo aren't as delusional as people make them out to be, but they still had to show confidence as not to alarm investors.
Ofcourse, now it makes them look bad and they have to apologize for not meeting the forecast. However, it won't be a big much of a big deal if they show profit (and they probably will). As long as investors see profit, I believe Nintendo thinks they can be forgiven.
