Sony returns to the swagger of its glory days

[fauzman]

Shinobi-san said:

MoHasanie said:

FlamingWeazel said:

MoHasanie said:

You are right. This has been a very good achievement by Hirai. 

The Xperia Z was quite succesful for Sony and the waterproof gimick made the phone very succesful. 

Waterproof has nothing to do with it..it is one of the best phones of the market.

No the waterproof thing was its main selling point. Before that Sony were still releasing high end phones that nobody was buying even though they were just as good as the top Samsung Galaxy and Iphones. The Xperia Z's waterproof and dust proof feature really made it stand out. 

Yep Waterproof was a pretty major selling point along with the "Best of Sony in Smartphone" tagline which supposedly meant good camera, good visuals, good sound, good design.

Before the Z though, Sony's previous high end phones were never really taken seriously because they always released products well after the likes of Samsung and HTC released their flagship devices. And not only did they release them late they also released them with average to subpar hardware. This was at a time when everybody was interested in bigger numbers ie. more cores, more memory, more pixels, more resolution etc.

The Z was one of Sony's first devices that had really good hardware on all fronts.

I have to agree with MoH. One of the main features that the xperia has over other smartphones and likely one that has contributed hugely to its sales is its waterproof feature. As someone who works outdoors a lot of the time, that is one of the reasons i got a water resistant xperia (albeit not the most recent Z models).