Yakuzaice said:
NPD doesn't have data from 100% of the market, but the numbers they publish are extrapolated out to 100% of the market. It is very possible for VGC to overtrack hardware. |
Can you give me proof of NPD doing that which is unlikely since it would/could damage their credibility. Just because 60-65% market is that way does not mean rest of the market which is not tracked which is 35-40% will have same/similar results as that 60-65% of the market... VGC is making rough estimates that are likely incorrect and I don't cite them as credible source, they have a hit and miss. We will see if they were correct.
Lets wait for official numbers from companies themself...
pezus said:
Huh. You find out something new every day. NPD estimate sales for the entire US. What you're saying is that NPD always undertracks hardware and basically that their numbers are meaningless. |
We always find out something new every single day, we learn every second of our lives...
NPD covers 60-65% of US retailers and their estimation of entire US is likely in correct since those 35-40% of the market that they don't cover probably does not act the same way and I need a proof that NPD estimates sales for entire USA by looking at their 60-65% of the market that they cover in US only... We are talking about North America and not USA only so you are leaving out Canada and I think Mexico if I stand correct... So NPD is not definitive source of entire NA market, they only look at US.
I don't say that they numbers are meaningless, those 60-65% have a meaning, but what they estimate for rest 35-40% of the market is meaningless as a definitive result of 60-65% of US market. We need to take a look at other companies that track US market, they might have some part or entire part of 35-40% of US market that NPD does not cover.







