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1.65 million for EA is like 5 euros for me. I gave 2 euros to a homeless guy yesterday, doesn't prevent me from being a douchebag.

EA buys a successfull studio, encourages them to keep going with their star IP (exemple : Simcity). They do a better game with bugger budget, big marketing. Then they do countless shitty sequels with tons of DLC and no innovation cause they know people will buy it anyway.