kowenicki said:
Netyaroze said:
kowenicki said:
Netyaroze said:
Nope I am not comparing to the past. I am comparing it to the PS4 right now. The market has changed it has grown and became more competitive. And with MS ambitions I am pretty sure this is seen as a failure in large parts of the company and from a stockholder perspective.
If it stays behind the PS4 in terms of marketshare and profit this gen that means MS has chosen the wrong strategy to market their console.
I think MS aimed to be the top dog with the Xbone anything less than first place is a failure (Or like this gen a tight race). If MS will not be able to pick up momentum compared to the PS4 soon we WILL see a rebranding at some point.
@S.T.A.G.E
Yes MS efforts are admirable and they try hard. But the problem might be that they try too hard to convince people. Its like with a girl try too hard and you are out. Its the desperation that turns them off. I think MS has the same problem right now with their marketing
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Can you explain what you mean by re-branding. The only thing sounding desperate now is you trying to downplay a pretty succesful launch.
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I am not saying it wasn`t succesful I am saying it wasn`t succesful enough. Downplaying no. Why would I do that ? Its a fact that MS did not fail with their launch. Its just that they failed relatively to the PS4 and this has most likely to do something with their marketing mistakes in the early beginnig and Kinect.
While I see that Kinect is integral for their strategy it is at this price holding back the Xbox one. They should sell it for 399. With rebranding I mean a 349 slim version without kinect targeted at only the hardcore crowd. And a family Kinect unit for 399.
We will see how this plays out. I can`t see in the future. But I have the feeling that MS could do better with the Xbox one if they would change their strategy for now.
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Thats not rebranding.
There is no rush. The ONE will do just fine.
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The rebranding part would be the focus on gamer first and entertainment second. TBH I have no idea if they already adapted to Sonys strategy. I do not follow the console launch very closely and was not exposed to the ads at all.
