Rogerioandrade on 29 November 2013
They say they´r not competing with Sony and Microsoft then.... then shouldn´t be worried about getting their audiences. Instead, they must think what they must to do KEEP their audience.
I believe that it doesn´t matter what Nintendo does, it will never be able to get the attention of Xbox and Sony fans for a simple reason: Nintendo do not market games the same way they do. Nintendo do not take the same paradigm.
Sony and MS are tottally engaged in gaming as an individual experience, focusing online multiplayer and mature content. Nintendo is more committed to gaming as a social experience rather than a solitary one, then they focus on local multiplayer and family content.
Two different approaches.
