FOOD said:
bdbdbd said:
FOOD said:
What surprises me most is how people get irritated with PR talk. They are paid to say stuff within this nature. Nothing unexpected here. We see this type of talk from Nintendo, Microsoft, and Sony. I can't imagine some guy from Sony saying, "Oh, the competition has a great lineup of software and hardware, I can't argue with that, but here's why I think ours is marginally better." In your dreams, people. Be mature and don't let the company's arrogance tug on your panties. Make judgements for your purchases for yourself. |
And that's why people get so irritated. You see Sony does unbelievably bad PR. Usually when you're supposed to do PR, you're supposed to say that competition has done good and they have some good games in their lineup, but we just have better. And we see the trend changing because of X and Y, and we are very positive considering the future. These kind of statements cause even uncertainity for shareholders, since you give an impression that you don't know what you are doing and has the company understood what they have done wrong so far. Edit: Forgot to add, that when you're going to mock the competition, you're supposed to take a stab, instead of outing outright lies. And instead of saying they are good, but we are better, Sonys PR usually says we suck hard, but they suck even harder. |
Regardless, there's no reason to get irritated because a PR is going by PR 101. PR is supposed to avoid praising the competition at all. Sure, they can't exchange a few nasty words, but a PR doesn't serve a purpose if he praises the competition. It's common sense. |
No, in PR, you can praise the competition as much as you want to, as long as you are able to top the competition.
As i said, as a company offial, your statements are meant for investors, business partners as well as your customer.
If i would be an investor, based on the statements made in the interview, i'd be careful to invest to Sony. If i would be developer, i'd consider 2 times before investing in PS3 developement. If i'd be a PS fanboy, i'd be ejaculating to my keyboard out of joy.
You see, what he basically said, was the same thing as always, "everybody will come to us, we don't need to do a thing", which has been proven false by sales numbers. He didn't even imply that Sony would have recognised problems, not to mention Sony planning to take actions to do something about the sales.
Basically the guy just was on a beach showing off his muscles to impress the ladies, when the guy next to him has twice as big dick as he does. Which makes the guy with the muscles look pathetic.
