Mummelmann on 17 November 2013
Being supply constrained is great PR, the Wii was even hotter due to being out of stock all the time. People love to get a sense of purchasing something exclusive, allthough in a twist of irony, that mentality leads to items selling a lot and thus becoming the very opposite of exclusive! 
Anyway, nice read, I wonder what the second week drop will be, or even the full first week sales.
