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RolStoppable said:
A million seller is seen as a failure in today's industry, so yes, it has lost its positive significance. The current mentality is to hit it big, so even 2m doesn't cut it in many cases. And it's getting worse, because before too long 5m will be the normal expectation for a big budget game from the likes of Activision, Electronic Arts, Ubisoft and Take Two.


The sad thing is that I seem to remember a couple 5 million selling PS3/360 games being money sinks. Last gen publishers could cut their losses with Wii/DS games, but they don't have that luxury now.