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Two things.

Firstly, Nintendo has lost the Final Fantasy audience, they need to capture that crowd back. Maybe the newly-announced X will do just the trick but they need a big budget franchise in the veins of Final Fantasy.

Secondly, they need a third-person shooter adventure series in the veins of Uncharted, Mass Effect and Tomb Raider. They have lost that market since the N64 and need to capture that crowd back as well.