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Nintendo was fully decking out a train in Chicago sponsoring a race in France ( the tour) and having WiiU campaigns in Disney. The Wonderful 101 even got an ad campaign on youtube and appeared in the movie theater time slots. Infact they've showed up at every single convention they could go to this year.

Are you all daft? Are television commercials all you see? That the be all end all for you people?

Snap back to reality you lot, down with the hyperbole.  You'll see the thing plastered everywhere come holiday time.