its called the options button. No other controller has one. The start button is obsolete these days. Most screens are progressed with the X button and moved back with the Triangle button or Y on the Xbox. Nothing has been stolen, I just think you have a problem with Sony in a desperate attempt to make Nintendo look better than they are in this current position. The controller has the best of the PS3, Xbox 360 and the Vita plus it has buttons set for a new generation of gaming where sharing is a big thing.